Technology will change the way the Executive Coaching marketplace will look like.
“For people looking for career coaching, there is no platform where they can find a mentor who matches their goals and personality. On the other hand, over 60% of a coach’s time is spent on marketing and business development activities for generating new leads,” says Vasudevan T, who, over a 15-year career, realised the need to connect executives with certified career coaches. So, with the help of co-founders Jaykumar Hariharan and Bhaskar Natarajan and an initial investment of ₹20 lakh, he launched Coatom in June 2014 to capitalise on this vacuum.
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